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Understanding Plant-Based Nutrition

70% of human diseases are directly linked to animal agriculture

Today, most people eat what they are told to by the mainstream media, instead of what their bodies really need, not just to be healthy but also to thrive in great health.

A well balanced plant-based nutritional plan has been conclusively proven to be the healthiest possible, both from a scientific and medical perspective, as it provides our body with virtually all the nutrients, vitamins and minerals that we need, without any of the detrimental animal protein that we don’t need.

Every time more and more people from all sorts of backgrounds, including many top athletes, celebrities and other public figures are becoming aware of this and switching to a plant-based nutrition, and most of them to a vegan lifestyle.


Apart from health, there are many very important reasons why a plant-based diet isn’t only the best alternative, but the one that everyone should follow. See below four very important reasons to choose a plant-based diet.

For Your Health

“When we kill animals to eat them, they end up killing us because their flesh, which contains cholesterol and saturated fat, was never intended for human beings, who are natural herbivores.” — Dr. William Roberts, Master of The American Journal of Cardiology

The first two and most important things to understand are that:

  • Biologically speaking, the minimum required amount of meat, cows’ milk, fish and eggs that the human body needs is ZERO.
  • Consumption of the above animal protein foods has been conclusively – medically and scientifically –  proven to be highly detrimental to our health.

The leading causes of death in the world are Heart Disease & Stroke, which both are directly linked to nutrition habits, as well as many types of cancers., diabetes type II and many other health ailments.

Nutrition has the biggest impact on our health, as over 80% of the immune system resides in the digestive tract.

Excessive body fat and animal protein are associated with various diseases, particularly cardiovascular disease, diabetes type II, some types of cancers, arthritis, obstructive sleep apnea and osteoarthritis. Yet the list goes on, and on, and on….

Cholesterol rates in the UK are among the highest in the world. High levels are caused by animal protein and saturated fats from meat, sausages, bacon, fish, eggs, cheese, ;ies, biscuits, and other dairy products, as all these contain dietary cholesterol. Plants don’t contain any dietary cholesterol.

“Risk of disease goes up dramatically when even a little animal protein is added to the diet.” – Dr. T. Colin Campbell, The China Study

Most people know that eating veggies is good for them, yet the sad reality is that most people are deficient in fiber and lacking many important nutrients, minerals, healthy fats and vitamins that are only found in plant foods. Fibre is a very important part of a healthy balanced diet. It improves digestive help and can help prevent heart disease, diabetes, weight gain and some cancers, yet most people in the UK are deficient in it. Fibre is found only in plant foods/

Animal products are naturally inflammatory and highly acidic while our bodies thrive in an alkaline environment. Cancer and diseases thrives in acidic environments, yet they cannot survive in an alkaline one.

“A low-fat plant-based diet would not only lower the heart attack rate about 85% but would lower the cancer rate 60%.”
— William Castelli, M.D., Director Framingham Health Study National Heart, Lung, and Blood Institute.

As we always advise to our clients, there is not a single valid reason to not to stick to a 100% plant-based nutrition. Yet, if you still don’t wish to do so, we strongly recommend that you follow it at least 80% of the times.

Just by cutting out meat and eating instead veggies and real food you can dramatically cut your risk of disease, improve your general health and boost your fitness performance and results.

“Human beings are not natural carnivores or omnivores. When we kill animals to eat them, they end up killing us because their flesh, which contains cholesterol and saturated fat, was never intended for human beings, who are natural herbivores.” –William C. Roberts, Master of the American College of Cardiology.

To learn more about the link between animal protein and diseases and about the benefits of a plant-based nutrition, see below a selection of some highly recommended sources. For more information feel free to get in touch and we will be happy to help.






For The Animals

“About 95% of people say that they are animal lovers, yet they pay and support for animals to be slaughtered by others for no other reason than palate entertainment, convenience, habit, ignorance or greed.”

What most people don’t understand is that the consumption of animals, and any animal-derived products such as dairy and eggs, always involves exploitation, abuse and violence towards them. Even when the products are labeled and sold as “free-range”, “high-quality welfare standards”, “British” or  any other extra fancy label like this. These are nothing but marketing strategies to encourage buyers to buy the products and help consumers to feel better about their shopping choices.
As our bodies don’t have any dietary requirements for eating meat, fish, dairy and eggs, these always involve violence towards animals and they have a detrimental effect in our health, what would you still consume this?

“In all the wars and genocides throughout history approximately 619 million people were slaughtered. Humans slaughter the same number of innocent sentient animals every 5 days. All in the name of business profits, habits, ignorance and greed.”

Over 8 billion animals are killed in the UK each year. Worldwide, humans kill 3,000 animals every second, over 150 billion animals per year, all for food that isn’t needed.

“Only 100 billion people have ever lived. About 8 billion people are alive today, and humans kill 2 billion animals every week.”

When one states that they love animals, do they really mean all animals or just some animals like dogs, cats and the occasional squirrel in the park? If the answer is all, it’s at this point when the question isn’t “Why are you vegan?” anymore but “Why aren’t you vegan?”
If you do consider yourself an animal lover please invest some of your time checking out the below resources.  These could change much more than just your life. A genuine care for animals and an open for mind for true knowledge is all you need.

For The Environment & World Hunger

If choosing a plant-based diet for the animals or your own health isn’t enough of a reason for you, how about helping the planet and other people?

Of any decision we make our diet has the greatest impact on the environment, as animal products is the number 1 contributor to climate change. The environmental and social impact of our diet is truly staggering. Of all the ways to “go green” and “save the earth,” veganism stands out and wins by a landslide.

A recent United Nations report concluded that a global shift toward a plant-based diet is necessary to combat the worst effects of climate change.

  • Climate change: The United Nations concluded that raising animals for food contributes to global warming more than all our planes, cars and trucks all combined. A staggering 51% of global greenhouse-gas emissions are caused by animal agriculture. Raising animals for food is one of the largest sources of carbon dioxide and the single largest source of both methane and nitrous-oxide emissions.
  • Producing half a pound of hamburger releases as much greenhouse gas into the atmosphere as driving a 3,000-pound car for nearly 10 miles.

A global shift towards a vegan diet is vital to save the world from hunger, fuel poverty and the worst impacts of climate change.” United Nations.

  • A massive 30 percent of the Earth’s land mass is used for raising animals for food.
  • Every minute, the equivalent of seven football fields of land is bulldozed worldwide to create more room for farmed animals to be turned into meat and produce other animal products.
  • It takes 2,500 gallons of water to produce one pound of beef.
  • Researchers at the University of Chicago concluded that switching to a vegan diet is more effective in the fight against climate change than switching from a standard car to a hybrid.
  • CO2, Methane, and Nitrous Oxide from the livestock industry are poisoning and killing our oceans with acidic, hypoxic Dead Zones, large Dead Zones, where nothing can live or grow. 90% of small fish are ground into pellets to feed livestock. Vegetarian cows are now the world’s largest ocean predator. The oceans are dying in our time. By 2048 all our fisheries will be dead. The lungs and the arteries of the earth.
  • Fecal contamination: Only in the U.S. animals raised for food produce far more excrement than the entire U.S. human population, roughly 89,000 pounds per second. All without the benefit of waste-treatment systems.
  • Environmental pollution, air pollution, water pollution, deforestation, greenhouse gas emissions, climate change, energy and water waste… Just in the last 50 years humans have consumed more resources than in all previous history.
  • The global warming caused by the climate change will bring with it devastating effects such as disappearance of coral reefs, massive crop failures, the most severe impact on water supplies, more killer storms, rise in sea levels worldwide, widespread extinction of species – by 2050 rising temperatures could lead to the extinction of more than a million species. Humans can’t exist without a diverse population of species on Earth.

The earth can produce enough for everyone’s need. But not enough for everyone’s greed.” -Philip Wollen

It’s no accident that many of the same factors that make animal-based agriculture an environmental disaster also make it disastrous when it comes to feeding the world’s human populations.

Every year over 64 billion land animals and 1 trillion marine animals are killed as food that isn’t needed in the first place, while 1 billion of people today are hungry, and 20 million will die from starvation. Yet the animals that will become food products never miss a meal.

The food that is fed to animals that will be killed and turned into unnecessary food products could feed 10 billion people.

  • Sustaining a meat, dairy and egg-eating culture requires over 20 times more land, 14 times more water, and from 10 to 20 times more consumption of fossil fuels and other energy sources, than would be required to sustain a purely vegan culture of the same size.
  • About 80-90% of the world’s crops go to feeding our livestock, while we could easily feed the world’s hungry and over if everyone adopted a vegan diet.
  • The Council for Agriculture, Science and Technology, a group comprised of people involved in animal agriculture, acknowledges that 10 billion people could be fed only with the available crop land in America if everyone followed a plant-based diet.
  • One acre of land can yield 30,000 pounds of carrots, 40,000 pounds of potatoes or 50,000 pounds of tomatoes. However, one acre of land can yield only 250 pounds of meat.
  • 1 billion people today are hungry. 20 million people will die from malnutrition. Cutting meat by only 10% will feed 100 million people. Eliminating meat would end starvation forever.

The 760 million tons of grain used to feed animals to produce meat, dairy and eggs could feed 11 billion people, and could end the global food shortage 14 times over.”

As you can see what we choose to put into our bodies greatly impacts others and the world around us.  By simply adopting a vegan diet, you can help save the environment, and improve not only your life but also the lives of others.